Marketers are breaking their heads to create new strategies to get more likes on Facebook.
This time is the turn of Energizer that has launched a new campaigned called ‘Toy Rescue’.
Their ad goes as follows:
“Are your child’s toys going to be waste? Rescue battery-power toys for kids in need.”
You can see an image of the ad below:
The toy tally says that 1200 toys have been rescued so far.
This campaign is supporting Mission Australia.
I proved that this is a Facebook Strategy. I went to the company’s website and they say you have to go to their FB page to find out more info about their ‘Toy Rescue’ campaign.
Let’s see how many likes they get and how many toys.
Would a campaing like this become very viral on FB?
So far they are a large Aussie company with less than 5,000 likes on the social network.